⚡ Asset Showdown Engine

AMZN vs MSFT

Head-to-head financial comparison for Amazon.com Inc (AMZN) and Microsoft Corp (MSFT).

🏆 Showdown Verdict

MSFT leads AMZN in 10 of 17 key financial metrics.

AMZN: 7 wins · MSFT: 10 wins
NASDAQ NMS - GLOBAL MARKET · Retail

AMZN

Amazon.com Inc
$262.37
-0.16%
After hours
52-Week Range 72.8% of High
Low: $196.00 High: $287.20
🏷️
Valuation Winner Lower P/E & Multiples
NASDAQ NMS - GLOBAL MARKET · Technology

MSFT

Microsoft Corp
$262.37
-0.16%
🌆 After hours
🌆 After-Hours: $261.54 (-0.32%)
52-Week Range 72.8% of High
Low: $196.00 High: $287.20
🏷️
Valuation Winner Lower P/E & Multiples
NASDAQ NMS - GLOBAL MARKET · Technology

MSFT

Microsoft Corp
$532.80
+0.15%
🌆 After hours
🌆 After-Hours: $530.88 (-0.39%)
52-Week Range 89.8% of High
Low: $349.20 High: $553.72
💼
Profitability Winner Higher Operating & Net Margins
💰
Income Winner Higher Dividend Yield
🚀
Performance Winner Higher Historical Returns
🏛️
Scale Leader Larger Market Cap

Normalized % Return Comparison

Both assets indexed to 0.0% at the period start: ((Price_t - Price_0) / Price_0 * 100)

Benchmark:
AMZN (Amazon.com Inc) +22.33%
MSFT (Microsoft Corp) +5.02%
AMZN leads by +17.31%
-40.1%-19.6%+0.9%+21.4%+42.0% Oct '25Jan '26Apr '26Jul '26Oct '26

Metric-by-Metric Breakdown

Direct quantitative comparison across valuation, margins, growth, and returns.

Financial Metric AMZN MSFT Showdown Advantage
Valuation & Multiples
Price Current market price per share / unit $262.37 $532.80 —
Market Capitalization Total aggregate market value of equity $2.83T $3.95T 👑 MSFT Larger
P/E Ratio (Trailing TTM) Price-to-earnings multiple (lower positive is cheaper) 20.93x 29.23x 👑 AMZN Cheaper
Forward P/E Price-to-projected next year earnings multiple 22.75x 24.19x 👑 AMZN Lower
PEG Ratio P/E divided by earnings growth rate (<1.0 considered undervalued) 0.83 1.67 👑 AMZN Lower
Price to Sales (P/S) Price relative to trailing revenue 3.65x 11.78x 👑 AMZN Lower
Price to Book (P/B) Stock price relative to book equity per share 4.65x 6.26x 👑 AMZN Lower
Profitability & Margins
Gross Profit Margin Gross revenue retained after cost of goods sold 50.77% 67.94% 👑 MSFT Higher
Operating Margin Operating income generated per dollar of revenue 12.08% 46.73% 👑 MSFT Higher
Net Profit Margin Net bottom-line profit generated per dollar of revenue 17.44% 40.31% 👑 MSFT Higher
Return on Equity (ROE) Net income earned per dollar of shareholders' equity 30.50% 33.22% 👑 MSFT Higher
Historical Performance & Growth
Revenue Growth (YoY) Year-over-year top-line revenue expansion rate +19.62% +17.75% 👑 AMZN Higher
1-Month % Return Historical total price return over the past 30 days +6.66% +8.63% 👑 MSFT Higher
6-Month % Return Historical total price return over the past 180 days +12.35% +43.43% 👑 MSFT Higher
1-Year % Return Historical total price return over the past 52 weeks +22.33% +5.02% 👑 AMZN Higher
5-Year % Return Historical total price return over 5 years +57.34% +79.68% 👑 MSFT Higher
Dividends & Risk
Dividend Yield Annual dividend distributions relative to current price — 0.79% 👑 MSFT Higher
Beta (Volatility vs S&P 500) Market sensitivity (1.0 = equal to market, <1.0 = lower volatility) 1.51 1.06 —
52-Week High & Low Extreme trading boundaries over trailing year $196.00 – $287.20 $349.20 – $553.72 —