Finance
Head-to-head financial comparison for Apple Inc (AAPL) and Microsoft Corp (MSFT).
Both assets indexed to 0.0% at the period start: ((Price_t - Price_0) / Price_0 * 100)
Direct quantitative comparison across valuation, margins, growth, and returns.
| Financial Metric | AAPL | MSFT | Showdown Advantage |
|---|---|---|---|
| Valuation & Multiples | |||
| Price Current market price per share / unit | $343.94 | $532.80 | — |
| Market Capitalization Total aggregate market value of equity | $4.97T | $3.95T | 👑 AAPL Larger |
| P/E Ratio (Trailing TTM) Price-to-earnings multiple (lower positive is cheaper) | 38.53x | 29.23x | 👑 MSFT Cheaper |
| Forward P/E Price-to-projected next year earnings multiple | 35.34x | 24.19x | 👑 MSFT Lower |
| PEG Ratio P/E divided by earnings growth rate (<1.0 considered undervalued) | 2.82 | 1.67 | 👑 MSFT Lower |
| Price to Sales (P/S) Price relative to trailing revenue | 10.64x | 11.78x | 👑 AAPL Lower |
| Price to Book (P/B) Stock price relative to book equity per share | 38.49x | 6.26x | 👑 MSFT Lower |
| Profitability & Margins | |||
| Gross Profit Margin Gross revenue retained after cost of goods sold | 48.65% | 67.94% | 👑 MSFT Higher |
| Operating Margin Operating income generated per dollar of revenue | 33.17% | 46.73% | 👑 MSFT Higher |
| Net Profit Margin Net bottom-line profit generated per dollar of revenue | 27.62% | 40.31% | 👑 MSFT Higher |
| Return on Equity (ROE) Net income earned per dollar of shareholders' equity | 137.18% | 33.22% | 👑 AAPL Higher |
| Historical Performance & Growth | |||
| Revenue Growth (YoY) Year-over-year top-line revenue expansion rate | +16.36% | +17.75% | 👑 MSFT Higher |
| 1-Month % Return Historical total price return over the past 30 days | +3.44% | +8.63% | 👑 MSFT Higher |
| 6-Month % Return Historical total price return over the past 180 days | +32.29% | +43.43% | 👑 MSFT Higher |
| 1-Year % Return Historical total price return over the past 52 weeks | +39.50% | +5.02% | 👑 AAPL Higher |
| 5-Year % Return Historical total price return over 5 years | +137.20% | +79.68% | 👑 AAPL Higher |
| Dividends & Risk | |||
| Dividend Yield Annual dividend distributions relative to current price | 0.51% | 0.79% | 👑 MSFT Higher |
| Beta (Volatility vs S&P 500) Market sensitivity (1.0 = equal to market, <1.0 = lower volatility) | 1.11 | 1.06 | — |
| 52-Week High & Low Extreme trading boundaries over trailing year | $243.42 – $348.15 | $349.20 – $553.72 | — |
